Want to become the face of homeownership? We’re searching for Iowa’s next Star Homebuyer Content Creator, someone ready to document their real journey toward buying a home and inspire others along the way. Think of this contest as a virtual tryout for a long-term partnership with IFA, where you’ll create content that’s honest, helpful and entertaining.

You’ll help bust myths, share what you’re learning about programs and resources available to you, and bring others along for the ride...all while moving closer to your own homeownership goals with expert help. 

Submissions will be accepted April 1, 2026 at 8:00 a.m. CDT – April 30, 2026 at 5:00 p.m. CDT. 

PRIZE PACKAGE:

💰 $10,000 Grand Prize

👑 Crowned IFA Chief Door Opener to Homeownership — a title fit for the star of the show!

🎥 Professional video shoot — become IFA’s featured homebuyer journey creator

🪧 Statewide exposure — may be featured on billboards and across social media while growing your own following

🧭 Ongoing coaching with an IFA Preferred Lender partner and Top Realtor to help guide your path toward purchasing a home

ENTRANT ELIGIBILITY AND SUBMISSION:  

The fun requirements (aka the vibe check):

• Must submit a 1-minute video pitch showing us why you should be IFA’s Chief Door Opener. Click here to see an example video!
• Must have “main character energy” and a knack for creating content
• Must be someone considering buying a home in 2026 and willing to document the fun
• If chosen as a finalist, you must post a sample video on your personal Facebook or Instagram page to prove you’ve got the storytelling chops to be an IFA Content Creator long‑term!

The must-have requirements:

• The entrant must be eighteen (18) years or older and a resident of Iowa.
• Entrants must complete and be approved by the Iowa Finance Authority’s Eligibility Quick Check to be eligible for the contest. 
• Must not have previously owned a home
• Only one (1) contest form submission per household. 
• Entrants may not close on a home before August 1, 2026, to ensure there is adequate time to document the full homebuying process.

FINALIST SELECTION & SOCIAL MEDIA ASSIGNMENT:

Up to 10 finalists will be selected by a panel of judges. Each finalist will receive a social media assignment to demonstrate how they’d approach content creation long‑term. You’ll post one original video on your Facebook or Instagram account that highlights your ability to make engaging, educational homeownership content.

Social Media assignment window (Finalists Only) is May 6, 2026 at 8:00 a.m. CDT through May 15, 2026 at 11:59 p.m. CDT. Finalists will be notified on or about May 5, 2026 with assignment details.

WINNER REQUIREMENTS:

Upon selection, the winner must agree to serve as IFA’s Chief Door Opener Content Creator and fulfill the following marketing commitments: 

• Create and post twenty (20) original videos documenting the homebuying process.
• Provide ten (10) photos showcasing the homebuying journey. 

Click here to read the full rules and regulations

*Many content deliverables will occur in June in recognition of National Homeownership Month. Additional expectations and timelines will be outlined in a formal agreement with IFA. 

Fill in the form below to enter the contest!